strategic services
Our strategy separates us from the pack. It can do the same for you
Our strategic services are designed to further one united passion: to uncover the
scientific, human, behavioral, and experiential insights that inspire the stories.
These stories drive brands and change the lives for the better.
medical + scientific affairs
The industry's largest collective of PharmDs, PhDs, and MDs.
Dedicated to extracting the essential scientific truths that propel
brands into prominence.
account planning
A group of dedicated specialists driven to uncover what
motivates and inspires our audiences—constantly seeking new
ways to discover the insights that create space and a purpose
for brands.
analytics
A group of experts who have healthcare and consumer
experience to ensure your campaigns hit the right target, at the
right time, with the right message, and the right call to action.
customer experience
A group of designers that don’t just build campaigns, but build
ecosystems that will move customers to our brands—and give
them reasons to keep coming back.
our structure.
CDM is organized into 4 groups based on the talent and experience of our employees. This allows us to offer our clients specialized, laser-focused expertise around specific therapeutic categories with the benefits of a worldclass, full-service agency.
With more than 7,000 rare diseases, there’s simply no one-size-fits-all approach or roadmap to community engagement. We believe every rare disease community has unique dynamics, needs, and attitudes, and makes this Community DNA™ approach the foundation for all our strategic and creative recommendations.
From precommercial strategy to launch and beyond, we offer a dynamic model that draws on expertise, analytics, digital strategy, and other critical disciplines to meet the changing needs of our clients, their brands, and rare disease communities.